Twice as nice: Olatunji Tucker demonstrates the BlackBerry Q10 which gives customers the option of usuing the QWERTY keyboard or using touch. *Photo by Don Burgess
Twice as nice: Olatunji Tucker demonstrates the BlackBerry Q10 which gives customers the option of usuing the QWERTY keyboard or using touch. *Photo by Don Burgess

Both Digicel and CellOne have reported strong sales in the opening week of the BlackBerry Q10 being available to Bermuda residents.

Both cellphone providers received the phones just before the Father’s Day holiday.

Shane Mora, marketing director for Digicel bermuda, told the Bermuda Sun, he couldn’t share specific numbers but his company has nearly sold its first shipment of the phone.

He told the Bermuda Sun “Sales for the Q10 have gone exactly as we expecetd. There is a segment of customers who prefer the QWERTY keyboard and they have been waiting for this device. 

“The first shipment that we brought in has been pretty much depleted and there’s still demand for more.

“We expect that this device will continue to sell well over the next few months.”

Best seller

Rob McNabb, marketing and communication director for CellOne, told the Bermuda Sun that “It’s been one of our, if not our best sellers. It picked up pretty quickly and it’s been gaining momentum. 

“The feedback we’re getting from the reps in the store is that everyone loves it and was waiting for it.”

This in spite of BlackBerry releasing the Z10 just two months ago. But BlackBerry purists wanted the traditional QWERTY keyboard, which the Z10 did not have. 

“We haven’t had anyone bring it back or have any problems with it. 

Hype

“Everything has been very positive so far and we hope it continues.”

He said the Z10 had stronger initial sales but “BlackBerry hadn’t released a product in a long time. They did a lot of hype for it and we did a lot of hype for it so there’s a little less hype around the second product, but I suspect overall this will do just as well or better. I suspect this one will grow as people tell their friends.”

Mr McNabb said sales have picked up as the week as progressed, which is a trend he believes will continue.

“Some people wait to see someone else with it and see what they say about it before they go and get theirs.”