January 30, 2013 at 5:54 p.m.
Special report: Tourism
Ten ideas that might boost the industry
With the Bermuda Tourism Board preparing to go into a two-day retreat to brainstorm ideas for the future of the industry, we decided to give them a helping hand.
Gleaned from the numerous interviews and casual conversations that formed the basis of this special report here are ten ideas, some big, some small, that could help springboard a revival.
Get cooking
Transforming the island’s nightlife to match destinations like St Barths is likely to be a tough-ask for sleepy Bermuda. But five-star food is just a matter of getting the right staff.
As Bermuda attempts to hook affluent tourists the Robb Report’s Bruce Wallin counsels that quality cuisine that matches what you could find in a top Parisian restaurant is a must.
Trap ’em in the triangle
It’s spawned countless myths, books and television shows and it is first thing any tourist thinks of when they hear the name ‘Bermuda’, but nowhere on the island do you hear about the infamous triangle.
In a destination reputedly short of things for visitors to do — a museum covering the legend of the Bermuda Triangle would be a welcome addition.
Spirit of enterprise
The majestic Spirit of Bermuda, sails billowing in the wind, is a spectacular sight as it navigates the island’s waters.
Could it be used as a tourist attraction? How much would visitors pay for a two-day trip around the island aboard the Spirit?
Shoot for the stars
Paparazzi snaps of bronzed celebs frolicking in the surf have provided oodles of free publicity for high class resorts like Sandy Lane in Barbados.
Whether its unflattering shots of Simon Cowell in his swimming trunks or eye-popping snaps of Rihanna on the beach, celebs add to the cache of a destination. A deluxe resort that hooks a few stars would lift Bermuda’s profile.
Entertain the entertainers
Bermuda’s ‘boring’ nightlife is a consistent cause for concern.
Waiving permit fees and restrictions for entertainers would help bars and hotels spice things up, says Tony Brannon.
Hold the grats
Sluggish service is a constant complaint of many dissatisfied tourists. But most who swagger out of the Swizzle Inn are plenty satisfied. Could it be because it is one of the only restaurants were grats are not included in the bill?
Use whales as bait
They are a show-stopping spectacle along the South Shore during the slow months of March and April.
Could we make more of the astonishing humpback whale migration in Bermuda’s waters?
Get Sporty
The Escape to Bermuda triathlon in 2008 was quietly a huge success attracting hundreds of amateur athletes and their families to Bermuda on a windy October weekend in the midst of the off-season.
But the event was a one-time deal and hasn’t happened since. Could it be revived along with a handful of sports events to attract visitors in winter?
Sort out the waterfront
Despite decades of discussion, public forums and designs the Hamilton waterfront remains home to a car park and a public toilet.
Blast from the past
A historical re-enactment of the Sea Venture shipwreck in St George’s drew thousands to the east end to celebrate Bermuda’s 500th anniversary. Old Town mayor Kenny Bascome believes Bermuda should look to areas like Williamsburg in Virginia for a template of how to use history to attract tourists.
Special report: Tourism
- Last chance to save tourism
- High-class hotels needed to hook wealthy travellers
- 'Success lies with well-heeled visitors'
- Promise of cruise business a cause for optimism
- Watersports firms feel the tourism squeeze
- Liveries slash number of bikes to rent
- Eateries cautiously optimistic for 2011
- Cruise ships are 'wiping out' mid-size hotels but there's reason for hope
- Ten ideas that might boost the industry
- One of our pressing needs in hospitality: good service
- Viewpoint: Has Bermuda lived up to expectations?
- Bermuda has to re-price itself into a niche market
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